Halcyon Estates
Selling homes by selling the light.
Client
Halcyon Estates
Year
2026
Services
Website Development, Branding
Location
Lisbon, Portugal
Timeline
14 weeks
In short
WebsiteArt Direction3DA cinematic property platform for a boutique developer of coastal homes — every listing told as a short film.
01 / 03
The challenge
Halcyon's homes sold on visits, not visuals. Their old site was a grid of thumbnails that flattened architecture into stock photography, and international buyers — 70% of their market — rarely made it to a viewing.
02 / 03
The approach
We treated every property as a story in three acts: arrival, living, evening. Scroll-driven sequences follow the light through each home, with floor plans that unfold in 3D and a booking flow that feels like a concierge, not a form.
03 / 03
The outcome
The new platform turned browsing into longing. Enquiries from overseas buyers nearly tripled in the first quarter, and the sales team now opens viewings with ‘I saw the film’.
Results
+186%
Qualified enquiries in Q1
4m 12s
Average time on property pages
0.9s
Largest Contentful Paint on mobile
Weblyte didn't just redesign our website. They changed how people perceive our homes before they ever step inside.
David Kerr
CEO, Halcyon Estates
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